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Author: Trini

Why USA-Made Products Matter: A Sustainability and Economic Perspective

Posted on November 11, 2024October 27, 2025 by Trini

The more we can buy and make locally, the better it is for both the planet and our economy. Here’s why local and USA-made products are so important for sustainability and economic growth.

Keeping Money in Our Economy

When we buy products made in the USA, we are directly contributing to our own economy. Money spent on local products stays within the community, circulating through local businesses, and creating jobs. This helps boost our workforce and strengthens our economic foundation. By choosing USA-made items, consumers encourage businesses to continue producing locally, which ultimately leads to more employment opportunities and better wages.

Supporting Local Jobs

Every product made in the USA means someone’s job—whether it’s in manufacturing, design, distribution, or logistics. By supporting local production, we create more jobs for our workforce, offering economic security and improving overall living standards.

Reducing Fossil Fuel Consumption

When products are made overseas, they often need to be shipped across vast distances to reach consumers, resulting in large carbon footprints. Air and sea freight require significant amounts of fossil fuels, contributing to climate change. By producing locally, we reduce the distance that products need to travel, which cuts down on greenhouse gas emissions and helps protect the planet. At Kwindie, we always consider transportation distances and their environmental impact when making sourcing decisions.

A Cyclical Relationship Between Sustainability and the Economy

One of the most exciting aspects of supporting USA-made and locally produced products is the way it creates a positive feedback loop between the economy and sustainability. As our economy grows and thrives, there is more money available to invest in sustainable initiatives—such as green energy, eco-friendly technologies, and more efficient manufacturing processes. This investment helps us transition toward a more sustainable future.

At the same time, as sustainable practices increase, they create more job opportunities in green technologies, renewable energy, and eco-conscious industries. This shift not only contributes to environmental health but also stimulates the economy by creating new sectors of work and reducing dependency on non-renewable resources. It’s a cycle where a stronger economy leads to more investments in sustainability, and more sustainable practices, in turn, boost the economy through job creation and technological advancements.

A Bonus: More Control Over Quality and Sustainability Standards

When products are made in the USA, we have more direct control over their sustainability and quality. As U.S. environmental standards continue to improve, manufacturing in the USA is increasingly held to higher sustainability standards, often surpassing those of overseas production. This also means that consumers can trust the quality and ethical practices behind the products they buy, knowing that the manufacturers must comply with U.S. environmental laws and regulations. As our economy strengthens, these standards will only get better, creating a positive cycle where economic growth drives greater environmental responsibility.

Striking a Balance Between Local and Global Manufacturing

At Kwindie, we believe that buying locally and supporting USA-made products are steps toward a more sustainable and economically prosperous future. While we understand that there are times when overseas production is necessary due to local limitations or customer budget constraints, we are committed to finding the best balance between local and global manufacturing to keep our economy strong and our planet safe. By making mindful choices and supporting USA-made products, we can all play a role in building a brighter future for our economy and the environment.

Get in touch to see how your next merch or website project can more positively impact the world around you!

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The Importance of Greener Websites: Building a more Sustainable Internet

Posted on November 8, 2024October 27, 2025 by Trini

The internet may feel like an intangible space, but it has a very real environmental impact. Every website we visit, every file we upload, and every video we stream adds to the energy demand of data centers, networking infrastructure, and our devices. These processes generate a surprising amount of carbon emissions, which contribute to climate change. With the growth of the internet, it’s more important than ever to consider the environmental footprint of our online presence and explore ways to make our websites greener.

Why Are Websites Environmentally Unfriendly?

Every website relies on data centers to stay online and accessible 24/7. These data centers require large amounts of electricity to power servers and cooling systems to prevent overheating. Most data centers are still powered by non-renewable energy sources, meaning every click and download contributes to carbon emissions. Additionally, complex, media-heavy websites demand even more resources, from larger storage to increased data transfer, which further intensifies their environmental impact.

Developers often prioritize efficiency and performance, which means sustainability may not always be the primary focus. However, what makes your website run more efficiently and perform better often makes it greener as well.

How to Make Your Website Greener

Choose Green Web Hosting, but Don’t Stop There

Green hosting is a great start—by choosing a host that matches or offsets energy consumption with renewable sources, you’re making a positive impact. Providers like GreenGeeks, for example, purchase renewable energy credits that go beyond merely offsetting their data center’s energy use.

However, green hosting alone can’t address all the environmental impacts of a website. Websites are accessed on various devices with differing energy efficiencies, meaning you can’t fully control the “greenness” of the user’s situation. To make a website truly green, it’s important to focus on the elements you can control, like resource efficiency.

Optimize for Efficiency and Simplicity

Reducing your website’s energy demand starts with simplifying its design and content. Lightweight, efficient websites reduce data transfer and server load, requiring less energy to load and maintain. Here are a few strategies to consider:

  • Reduce Image Sizes and Compress Media: Optimized images and media files not only improve load times but also reduce the amount of data a user has to download. Tools like TinyPNG or online video compressors can help.
  • Limit Third-Party Scripts and Plugins: Third-party tools like analytics trackers or social media embeds increase page size and load time. Only use essential plugins and scripts, as each one requires additional resources to run.
  • Implement Lazy Loading: By loading images and content only as they appear on screen, you can save bandwidth and prevent unnecessary resource use, making the site faster and greener.

Choose Lightweight Themes

Themes and templates that are optimized for speed often have fewer lines of code, which reduces the resources needed to render a page. Lightweight themes with clean, optimized code and minimal bloat can significantly decrease server load and improve performance. Avoid overloading your site with features you don’t need; simpler code is usually greener code.

Use Caching to Reduce Server Requests

Caching stores static versions of your web pages, so the server doesn’t have to regenerate content for each visitor. This reduces server load and speeds up the user experience while saving energy by limiting the number of data requests. Enabling caching is a simple step toward a greener site.

Encourage Sustainable User Behavior

While you can’t control users’ device efficiency or browsing habits, you can guide them toward more sustainable use of your site. For example, offer downloadable documents as compressed files and avoid auto-playing media. Every little bit helps in reducing energy usage.

Every Website Has an Environmental Impact

Even with the greenest hosting and the most optimized website, your site will still create some environmental impact. This is because data transfer relies on a network infrastructure of servers, routers, devices, and cables around the world, most of which are out of your control.

However, by making your website as efficient and lightweight as possible, you can help minimize this impact. Think of green web practices as a way to reduce waste and save energy at every possible step.

Building a Greener Internet Together

Green websites are a growing movement in response to the environmental demands of our digital age. While we can’t fully eliminate the impact of our websites, we can certainly reduce it. By combining green hosting with efficient design practices, we’re moving toward a more sustainable internet—one that benefits not just our businesses, but the planet as well.

Kwindie builds websites with an ever-increasing mindfulness of their environmental impact. Every project is an opportunity to implement more efficient, greener practices, helping us all contribute to a more sustainable future for the web. If you’re ready to start your website project, click here!

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Choose Your Green Website Badge!

Posted on November 6, 2024October 27, 2025 by Trini

Kwindie now hosts with GreenGeeks which offers sustainable website verification by adding a badge to your website (more information here). Choose yours below: 

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Kwindie now uses 300% green hosting for all websites through GreenGeeks

Posted on November 6, 2024October 27, 2025 by Trini

Kwindie has officially moved to eco-friendly hosting with GreenGeeks! By switching, we’re taking an important step toward sustainability and supporting renewable energy initiatives in the web hosting industry. 

Why Green Hosting?

The internet’s demand for energy is massive, with traditional hosting companies relying heavily on fossil fuels to power and cool their data centers. This results in significant carbon emissions and a substantial environmental impact. GreenGeeks, however, takes a different approach to hosting by focusing on sustainability at every step.

How GreenGeeks Reduces Environmental Impact

  1. Efficient Data Centers: GreenGeeks uses state-of-the-art, energy-efficient hardware and infrastructure to reduce overall power consumption. Their data centers operate with lower energy demand compared to conventional setups with processes in place such as low-energy lighting, efficient cooling methods, and recycling of electronic waste. 

  2. 300% Renewable Energy Matching: For every unit of power consumed by their already efficient servers, GreenGeeks purchases three times that amount in renewable energy credits (RECs). This offsets the carbon footprint of their data centers, helping to put clean energy back into the grid and reducing reliance on non-renewable sources.

  3. Carbon Reduction through Tree Planting Programs: GreenGeeks participates in reforestation and carbon offset initiatives; for every hosting plan purchased, GreenGeeks plants one tree to help reduce atmospheric carbon dioxide levels.

How Will This Change Affect You?

All websites hosted with Kwindie have already been transferred to their new host. In terms of service, nothing will change for you—your website’s performance, speed, and reliability will remain top-notch (and may even improve). However, you now have the option to add a Green Hosting Badge to your website if you choose. This badge links directly to a GreenGeeks verification page, confirming that the website is hosted on a green server and explaining a bit about the environmental commitment behind this choice.

Here’s an example of what the badge can look like:

More options are available to match the look and feel of your specific website; choose yours here!

Thank you for your participation in a greener web!

By switching to GreenGeeks, all Kwindie customers are now contributing to a cleaner future. We’re excited about this change and are here to answer any questions you may have about what green hosting means for your website.

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electronics engineer fixing cables on server

Server Upgrades and Website Downtime

Posted on August 11, 2024October 27, 2025 by Trini

Hello Kwindie website customers! 

We have outgrown our current website host and are moving to a larger and better server system.

Thank you all for helping Kwindie reach this point, outgrowing a server is a significant milestone that could not have been achieved without each and every one of you! 

This process has already begun and should conclude within 1-2 weeks. During this time your site may be down for up to 24 hours (though most will be closer to 1-3 hours). Most downtime will be overnight so as to cause minimal disruptions to normal operations. 

If you have any concerns or would like to schedule the best time for your site to be down, please get in touch as soon as possible. 

Once the server migration is complete you will experience vastly better website performance, and any errors experienced within the past couple of months should be eliminated.

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Email Verification for InMotion Hosting (Email Deliverability Issues)

Posted on December 28, 2023October 28, 2025 by Trini

InMotion Hosting has an email deliverability page not talked about much in their help system. If you’re experiencing email deliverability issues, read on. 

Skip to the Solution

InMotion Hosting has a robust set of tools and is generally easy to use for those like me with a large set of related skills already in hand. I really love working with them; they have quick, 24-7 customer service via online chat, and I’m never left waiting a long time without a response. They have always been able to fix my problems quickly… with one glaring exception. 

I set up a custom business email for myself in the early spring of 2023. The domain in question had never been used before for email purposes, so I was surprised when my customers started alerting me to the fact my emails were going to their spam folder, or not being received at all. 

I chatted with InMotion’s support staff regarding the issue, being transferred a couple of times, and finally being told there was nothing they could do. The issue was supposedly that, due to the domain in question being hosted on a shared server, oftentimes the IP address will be used by scammers and therefore blocked by email providers. They tried switching my IP address, to no avail, and recommended I upgrade to a (much more expensive) dedicated server. 

This is the only time they’ve suggested switching to a more expensive plan, and I genuinely don’t think they were intentionally avoiding a solution in order to sell me something. I think it was ignorance on the part of the customer service reps at the time. 

Their solution seemed wrong for a couple of reasons. First, I have many other email addresses hosted with them, and it hasn’t been an issue with any of the others. They should all have the same IP address as the domain in question. Next, switching the IP address didn’t fix anything. 

Admittedly, at this point I lost hope and moved on to other things, switching back to using my Gmail address for outgoing emails. 

It’s now the end of December, 2023. In discussion with other businesses I found out that Gmail and Yahoo are requiring more from email senders than they were before, and along with this discussion came more information on DKIM, DMARC, and SPF records.  

After some research on my own and chatting with customer service again, I found a solution which takes only minutes, and 1-2 steps. 

The Solution

The InMotion Hosting "Email Deliverability" Page

Within cPanel, there is an email deliverability page. Why there are no help articles readily available, or why customer service did not check this first when I came to them with email deliverability problems, we may never know. 

Log into your InMotion Hosting admin, click “cPanel”, scroll to the “email” section, and click “email deliverability”. 

On this page you will see a list of your domains, and their respective email deliverability status. In most cases, you will see an error message if applicable, and a “repair” button to the right of that. All that was needed for my issue was to click “repair”, and voi-la! Fixed. 

If the repair button isn’t clickable, or if your emails are still not being delivered after checking this page and running any applicable repairs, you’ll need to reach out to customer service. 

MXTools (or similar programs)

I used MXToolbox to test my email deliverability, both before and after the repair applied via the InMotion email deliverability page. What MX provides is just informational, but helps a lot when troubleshooting. 

For more details on exactly how to use it see their help section, but I’ll detail what I did for my specific situation. 

From the home page, enter your domain and click “MX Lookup”. This will tell you a bunch of info about your domain. If you see any errors you can click “more info” to see what they recommend doing about them. 

From the results page you can click “blacklist check” and “SMTP test” which will both give you even more info and potential issues to resolve. 

I then scrolled back to the top and clicked the arrow next to “mx lookup” to see more options, and found “email deliverability”. This option asks you to send an email to a specified email address, and wait for a response report from them. Running this test showed me the main issue for my domain, which was that the DKIM record was invalid. I can attest that I have received no spam email since sending this email and creating an account on the MXToolbox website. 

In Conclusion

This solution may not be able to solve all email deliverability issues, but I hope it was able to help troubleshoot and send you in the right direction. 

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2023 Holiday Season Order Deadlines

Posted on November 22, 2023October 28, 2025 by Trini

The holiday season is upon us! 

To keep your holidays on schedule this year, see below for the final ordering dates. Please note you must have your order finalized and paid for on this date to make the required timeline. Shorter timelines may be available on a case-by-case basis with additional fees (rush production, rush shipping, etc.). 

If I missed any holidays you’re shopping for, let me know at trini@kwindie.com and I’ll add dates for you. 

Screen Printed Apparel (including vinyl and DTF)

Christmas
Deliver by December 22nd
Oregon delivery: order by December 5th
US delivery (other than Oregon): order by November 30th

New Year’s Eve
Deliver by December 29th
Oregon delivery: order by December 12th
US delivery (other than Oregon): order by December 7th

Embroidered Apparel (including tackle twill and chenille)

Christmas
Deliver by December 22nd
Oregon delivery: order by November 28th.
US delivery (other than Oregon): order by November 24th.

New Year’s Eve
Deliver by December 29th
Oregon delivery: order by December 5th
US delivery (other than Oregon): order by November 30th

Promotional Products (pens, lanyards, patches, decals, and other hard goods)

Christmas
Deliver by December 22nd
Order by November 22nd.

New Year’s Eve
Deliver by December 29th
Order by November 29th.

Paper Products (business cards, flyers, cards, etc.)

Christmas
Deliver by December 22nd
Order by December 8th.

New Year’s Eve
Deliver by December 29th
Order by December 15th.

Print on Demand (online store purchases and individual orders)

Christmas
Products fulfilled in the United States: order by December 8, 2023 for all-over print clothing and accessories / December 10, 2023 for everything else.
Products fulfilled outside the United States: order by Nov 24, 2023.

New Year’s Eve
TBD (this post will be updated when these dates are available).

Websites and Virtual Products

Please reach out ASAP with any time-sensitive website orders; each project takes varying amounts of time to complete based on complexity. The below dates are for straightforward projects on existing sites only. New sites will need a custom timeline. 

Christmas
Landing pages and site edits: order by December 15th
New store products (existing designs): order by December 8th

New Year’s Eve
Landing pages and site edits: order by December 22nd
New store products (existing designs): order by December 15th

Privacy Policy Update

Posted on August 30, 2023August 30, 2023 by Trini

Kwindie has updated the privacy policy. Please click here for more details.

Transparency from Sustainable Businesses (Kwindie’s Sustainability Policies and Goals)

Posted on August 26, 2023December 13, 2023 by Trini

Sustainability is defined as “the ability to be maintained at a certain rate or level”, and in the case of environmentalism, “conserving an ecological balance by avoiding depletion of natural resources”.

With this in mind, most would agree that a sustainable product is:

  1. Not made of, packed in, or transported by non-renewable resources.
  2. Not use an excessive amount of water to manufacture.
  3. Not use toxic or destructive farming processes in its manufacture.

A fully sustainable business would only produce and sell products which meet these standards, and all of its practices and processes would have no environmental impact. While businesses can work toward this standard, the reality is that currently even the most sustainable businesses are unable to remove all environmental impact from their operations.

This is why it is so important for businesses to be transparent around their efforts toward sustainability, their current ability, and their goals for future development.

Kwindie’s Sustainability Policies and Goals

Current Processes and Policies

Low-carbon website hosting

Kwindie currently uses InMotion Hosting for all Kwindie and customer websites. Find more information about their green data servers here and here.

“Reduce first” policy

“Reduce, reuse, recycle” is in that order for a reason. The most important thing businesses can do to mitigate our impact on the environment is to reduce our consumption of physical materials. Kwindie reduces waste by keeping business virtual, only using physical office supplies when absolutely necessary. Features like paperless billing and online payments reduce paper usage and have allowed Kwindie to be in operation its entire existence so far without purchasing a printer.

Recycling policy

Any recyclable waste generated is recycled appropriately, and compost is utilized to reduce methane emissions from landfills.

Solar powered operations

Installed and portable solar panels allow Kwindie operations to be run almost entirely on solar power.

Remote operations

As a home based business, Kwindie has no transportation associated with daily operations.

Local manufacturing

Using manufacturers and suppliers located close to the end customer’s location reduces greenhouse gasses used in transportation (shipping).

Eco-conscious offerings

Kwindie offers eco-friendly product options to customers (in addition to the conventional products requested) where such options exist. While many customers still choose the conventional option (primarily due to price), offering alternatives increases the chances of a customer choosing a more sustainable option, even when they may not have considered requesting this.

Goals

Short term:

  • Website hosting run entirely off of alternative energy sources
  • Plastic-free packaging
  • Work primarily with brands, manufacturers, suppliers, and decorators which have sustainability information available to customers (and which appear to be genuine)
  • Applying for the Certified Leaders in Sustainability certification from Clackamas County

Long term:

  • Work only with brands, manufacturers, suppliers, and decorators which have been thoroughly verified as genuinely sustainable (according to current technological advances).
  • Offer only eco-friendly product options to customers.
  • Ultimately have full control over the supply chain in order to make every step of the process as sustainable as possible, including fully electric trucking transportation (charged with renewable energy), working with farmers to establish more soil friendly farming practices for raw materials, and being at the forefront of work toward less harmful decoration options.

Ever Evolving Information

We learn more every year about our environmental impact on the planet, and steps we can take toward mitigating that impact. Currently, there is not infrastructure and technology in place to allow for any business or individual to be 100% sustainable. This may not always be the case! Research is ongoing, and what we know now as the most sustainable practices may not be in the future. Kwindie strives to be flexible, and will update these guidelines and goals as available information changes.

Every Little Bit Helps

Kwindie is a small company that believes that small steps are important on the path to overall lowered environmental impact. See https://kwindie.com/values/ for up-to-date information, and subscribe to the email list for update notifications.

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Exploring the Power of Print on Demand: Choosing the right fulfillment partner for your online store (Printful vs. TPOP)

Posted on August 19, 2023August 24, 2023 by Trini

Print on demand (POD) has transformed the way businesses approach product creation and sales. Unlike the traditional bulk order model, where you invest upfront in large quantities of inventory, POD allows you to print items only as customers order them. While POD tends to be more expensive per-item and have less product variety than bulk runs, this strategy offers several key advantages:

      • Cost-Efficiency: POD eliminates the need for large upfront investments, allowing business to begin without initial capital, and reducing the financial risk associated with unsold inventory. 

      • Inventory Management: Products are produced and shipped automatically by the fulfillment partner, freeing you from the logistical challenges (and storage cost) of managing stock. 

      • Product Testing: POD provides an excellent platform for testing new designs and products before committing to bulk orders. This way, you can gauge customer interest and fine-tune your offerings based on real-time sales data.

      • Fully Automated Process: Seamless integration between your online store and fulfillment partners ensures that orders are automatically processed, leaving you with more time to focus on customer engagement and marketing.

      • Sustainable by Default: because it limits overproduction, POD is naturally less wasteful than bulk runs in general. 

    So! You’ve decided to add Print on Demand items to your store. Which POD fulfillment company should you choose? Let’s discuss the benefits and drawbacks of two of my personal favorites; Printful and TPOP. 

     

    Use: heading "PRINTFUL". Printful logo (3 triangles overlayed like mountains, in beige, red, and blue, to the left of the word "PRINTFUL" in all black capital letters).

    Pros:

        1. Wide Distribution Network: With production locations globally, Printful ensures that orders are produced and shipped from the nearest facility to the buyer, reducing shipping time and environmental impact.

        1. Extensive Product Catalog: Printful boasts a diverse range of products, including apparel, accessories, and home goods, offering various decoration methods for each. 

        1. Seamless Extensive Integration: Printful integrates seamlessly with many ecommerce platforms, managing real-time inventory updates and out-of-stock notifications effortlessly.

        1. Flexible Branding Options: Printful is a white label company, using shipping labels and other packaging customized with your store logo. The ability to include “pack-ins” like business cards or thank you notes enhances the unboxing experience for customers, and some products are available with tags customized with your logo. 

      Cons:

          1. Varied Fulfillment Times: Not all products are available at every location, leading to longer wait times for certain items.

          1. Sustainability: Printful offers some products made of sustainable materials, however this is not the main focus of the company, and research into each product is required if sustainability is important to you. Printful is making strides toward using less plastic in their packaging, however as of this posting they have not completely removed it. 

         

        Use: heading "TPOP". TPOP logo (black lowercase letters "tpop" with teal leaves coming off the top left of the "o").

        Pros:

            1. Sustainability Pioneers: TPOP’s commitment to sustainable practices and anti-plastic stance sets them apart, making them an ideal choice for eco-conscious businesses.

                 

                  1. Their product offerings are entirely made from organic cotton, post-consumer recycled polyester, and transitional “cotton in conversion” (helping farmers transition fields from conventional to organic). 

                  1. They use only water-based inks, which are “100% eco-certified by OEKO-TEX® ECO PASSPORT and by the very serious GOTS 5.0 label, and are vegan”.

                  1. Their packaging is 100% plastic free!

                  1. For more details on TPOP’s sustainability, check out their environmental commitments page: LINK

              1. Dedicated White Labeling: With no manufacturer labels in any of their products, all tags are fully customized with your brand. All packaging is also customized with your logo, and some pack-in options are available. 

            Cons:

                1. Single Warehouse Location: All TPOP products ship from France, which can result in longer shipping times to the US, and slightly higher shipping costs. 

                1. Limited Catalog: Because TPOP’s catalog is intentionally curated for quality and sustainability, it doesn’t offer as many options as other POD companies. For stores which want a lot of variety of products, this may be a drawback for you. 

               

              The choice is yours!

              The world of print on demand offers an innovative and flexible approach to e-commerce, empowering businesses to adapt, experiment, and thrive in the digital age. Whether you opt for the extensive catalog and global reach of Printful or the sustainability-focused offerings of TPOP, your choice of fulfillment partner should align with your brand’s values, target audience, and product line.

              Remember, the decision doesn’t have to be binary – a strategic blend of both Printful and TPOP could provide a comprehensive range of products that cater to diverse customer preferences. As you embark on your print on demand journey, make an informed decision that aligns with your business goals and ethos, and watch as your online store flourishes in the dynamic world of e-commerce.

              Interested in an online store?​

              Kwindie can set up and manage
              your store quickly and easily.

              LEARN MORE

              Want to set up a store yourself? Click this affiliate link to sign up with Printful (thank you for your support), and this link to sign up for TPOP (not an affiliate link).

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              From the Blog

              • Order Finalization Guide (Order Summary Approval & Payment)
              • A Guide to Custom Patches: Choosing the Right Style for Your Project
              • The “Revision Round” Decoded: How We Perfect Your Design (Together)

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